Loyalty & Rewards Solutions for Banking & Financial Institutions

Use referral programs to turn existing members into acquisition channels, reward both the referrer and the new customer with bonus points upon successful sign-up or first transaction. Pair this with sign-up bonus events and time-limited missions (e.g., "activate your debit card and spend Rp500.000 within 30 days") to drive early product adoption and reduce early churn.

Define onboarding missions that guide new members step by step : complete your first transfer, link your e-wallet, or set up auto-debit, then reward each milestone with points or bonus rewards. Event-based triggers ensure rewards are issued automatically the moment the action is completed, with no manual intervention needed.

Combine missions and targets with level progression. Set monthly spending targets per customer segment, and as members hit those targets, they unlock level-ups that come with better perks and higher point multipliers. The combination of short-term tasks and long-term progression keeps engagement sustained over time.

Use event-based conversions to give bonus multipliers only when it matters most. For example, triple points on mortgage repayments during a campaign period, or double points for customers who have been active for 12 consecutive months. This way, the budget is concentrated on high-value behaviors rather than distributed equally.

Design missions and rewards around balance growth and product holding rather than just transactions. For example, reward customers for maintaining a minimum balance over a period or increasing their monthly average balance. You can also introduce tier-based benefits where higher AUM unlocks better perks such as higher point multipliers, exclusive rewards, or financial privileges. This encourages customers not only to transact, but to consolidate and grow their assets within your ecosystem.

Configure win-back missions with a deadline, such as "complete two transactions before the end of the month to earn 5.000 bonus points." Pair this with a level protection mechanic that warns members they are about to drop a tier, which is a strong behavioral nudge particularly effective in status-conscious markets.

Birthday bonus rewards, anniversary points, and level-up congratulation rewards can all be triggered automatically by the system based on date or event data. These moments of delight cost very little but significantly improve emotional loyalty, which is a key driver of retention in retail banking.

Yes. Closed loop rewards are fully supported, meaning your bank can offer its own cashback, interest rate boosts, fee waivers, or credit limit upgrades as redemption options. All of those rewards are triggered automatically through the platform's connection to your banking system. This is particularly powerful for cross-selling because you can design redemptions that incentivize members to hold more products, such as redeeming points for a reduced loan processing fee or a higher savings interest rate for the following month.

Use the level system to gate perks, catalog access, and point multipliers by tier. A Platinum member might earn 3x points on all transactions, access an exclusive physical merchandise catalog, and receive automatic birthday perks. A standard member earns base points and accesses everyday utility redemptions. The gap in perceived value is what motivates upgrade behavior.

Define a product adoption mission where completing a specific action (e.g., purchasing your first life insurance policy or making your first mutual fund investment) triggers a one-time bonus reward. Combine this with a target and achievement mechanic where reaching a portfolio diversification goal unlocks a higher membership level.

Yes. We build customized dashboards and report templates designed around the specific needs of each team in your organization, whether that is campaign performance for marketing, a live points liability ledger with breakage estimates for finance, or regional transaction data for your branch teams. Every report can be scheduled for automatic delivery on a daily, weekly, or monthly cadence, so the right numbers always reach the right people without manual effort.

Tada supports data export via API and automated data feeds that push event-level data directly into your data warehouse, whether you are running Snowflake, BigQuery, Redshift, or an on-premise solution. This means your data team can join loyalty behavior data with core banking data, enabling much deeper analysis, such as correlating loyalty engagement scores with product holding growth or churn prediction models.